One of the purpose of target marketing is to let a business person understand the people who potentially have needs for the products or services that his or her business offers. Given that, should a business also advertise to people who are not it’s target market? Wouldn’t it be a waste of money to advertise your products to people who would likely not buy and are not in your target market?
Lost your password? Please enter your email address. You will receive a link and will create a new password via email.
Is there a point in advertising your business to the audience who is not interested in your product. Let's say you sell diamonds, can you generate sales by promoting your diamonds to poor community? Advertising and marketing should be related to your target customer. If you are not promoting to theRead more
Is there a point in advertising your business to the audience who is not interested in your product. Let’s say you sell diamonds, can you generate sales by promoting your diamonds to poor community? Advertising and marketing should be related to your target customer. If you are not promoting to the right audience, you are just wasting your advertising budget because there will not be any sales. Always promote to your audience.
See lessThis is important especially if you're just getting started, they're the ones that'll buy your stuff, why not invest your own effort where it will be appreciated, most people spend their moeny in brand awareness, that's a vanity metric. Find a way you can makes sales with your advertising and startiRead more
This is important especially if you’re just getting started, they’re the ones that’ll buy your stuff, why not invest your own effort where it will be appreciated, most people spend their moeny in brand awareness, that’s a vanity metric.
Find a way you can makes sales with your advertising and starting with your target audience is the way to go, you can run different ads showcasing different creatives till you find the one that sticks and deliver results.
See lessIt is good to advertise to everyone. It helps draws others attention to new ideas and so helps them know about your potential products and services. They are also your potential buyers. This will help to increase the demand for the goods, it increases the number of people you might needb to supply tRead more
It is good to advertise to everyone. It helps draws others attention to new ideas and so helps them know about your potential products and services. They are also your potential buyers. This will help to increase the demand for the goods, it increases the number of people you might needb to supply the goods to. So there’s no need limiting yourself to only your cystiners
See less