I noticed some entrepreneur usually fix price on their products on the high side, according to them, anyone who is not able to afford it is not their target audience and of cause based on the quality. Then there are ...Read more
I noticed some entrepreneur usually fix price on their products on the high side, according to them, anyone who is not able to afford it is not their target audience and of cause based on the quality. Then there are does who sell their products on a cheaper price. Their strategy is the more customers they have, they would be able to match the profit of does who sell at a higher pice. Between selling at a higher price and selling at a lower price to get more quantity Which strategy is better?
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Choosing between quality and quantity depends on your brand's "DNA." If you choose Quality, you target high-margin, low-volume sales where customers pay a premium for status, durability, or specialized service. If you choose Quantity, you play the "volume game," focusing on low-margin, high-turnoverRead more
Choosing between quality and quantity depends on your brand’s “DNA.” If you choose Quality, you target high-margin, low-volume sales where customers pay a premium for status, durability, or specialized service. If you choose Quantity, you play the “volume game,” focusing on low-margin, high-turnover sales where price is the main draw. In 2026, most sustainable businesses choose a “Quality Core” with “Quantity Add-ons.” High quality builds the reputation, while high-quantity, lower-cost items provide the daily cash flow.
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