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  1. Asked: July 12, 2024In:

    How Can AI affect Marketing and Advertising?

    Light
    Light Trusted Adviser

    It's already doing that. Humans will sit for a long time to cook up something close to effective marketing strategies. But now, it only takes seconds all it requires is the template of what you require and some finishing touches and everything is done. Human roles are occupied by AI. People are nowRead more

    It’s already doing that. Humans will sit for a long time to cook up something close to effective marketing strategies. But now, it only takes seconds all it requires is the template of what you require and some finishing touches and everything is done. Human roles are occupied by AI. People are now very exposed and they do things by them selves

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  2. Asked: September 8, 2023In:

    Can social media platforms be leveraged for advertising purposes?

    spencer
    spencer Enlightened Mentor

    That's basically what they're made for, if you look at most social media apps are Monetized through advertising, and they make their money by selling their users attention to the highest bidder. So if you have the means, it is usually expensive to advertise on SM nowadays, you can try it out for youRead more

    That’s basically what they’re made for, if you look at most social media apps are Monetized through advertising, and they make their money by selling their users attention to the highest bidder.

    So if you have the means, it is usually expensive to advertise on SM nowadays, you can try it out for your products and see how it turns out, if it works you double down on it, else you try other sources of advertising.

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  4. Asked: July 10, 2024In:

    How To Build a Loyal Customer base?

    Abigael
    Abigael Trusted Adviser Abigael

    There are things that a business should do in order to create a loyal customer base. One of them is through provision of quality products and services. Every customer patronizes where they find quality, they will even come back and get retained as loyal customers to the business. Another way is throRead more

    There are things that a business should do in order to create a loyal customer base. One of them is through provision of quality products and services. Every customer patronizes where they find quality, they will even come back and get retained as loyal customers to the business.

    Another way is through protection of their information wherever it applies. Customers fear so much when their data is sold to scammers and they like. So they will stay loyal to businesses that protect their data and gives them control over them.

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  5. Asked: June 29, 2024In:

    Are Traditional Advertising Methods Effective?

    Abigael
    Abigael Trusted Adviser Abigael

    Traditional advertisement methods are still effective. Using methods like Radio ads, newspaper ads and fliers can still work well. This is because there are many people who listen to radio, read newspapers and fliers can still attract people. You just have to know your target audience well and adverRead more

    Traditional advertisement methods are still effective. Using methods like Radio ads, newspaper ads and fliers can still work well. This is because there are many people who listen to radio, read newspapers and fliers can still attract people. You just have to know your target audience well and advertise to them.

    But it won’t be a good idea to solely depend on them for advertisement. You need to also incorporate digital methods of advertisement because that is where most of the people are. That is where you will make most of the conversion rates.

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  7. Asked: July 1, 2024In:

    Why do Social Platforms Accept Scam Ad?

    Abigael
    Abigael Trusted Adviser Abigael

    I think most social media platforms, sites and apps will not mark ads as scams because then, their revenue will reduce. Those platforms are planning to make money from those ads and so they will not do anything to tamper with their business. This shows just how much taking care of yourself is your oRead more

    I think most social media platforms, sites and apps will not mark ads as scams because then, their revenue will reduce. Those platforms are planning to make money from those ads and so they will not do anything to tamper with their business.

    This shows just how much taking care of yourself is your own responsibility. You should know it best to research about an ad that you come across. Those ads are usually so attractive with awesome promises, it is up to you to find out if they are legit.

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  8. Asked: September 25, 2023In:

    How does geofencing help marketing?

    spencer
    spencer Enlightened Mentor

    Geofencing helps a business because you can build your reputation quickly, it is better to target a small geographic area when you're starting out and then expand with time, even if you're spending to get leads, it is cheaper to get them with geofencing. It also increase brand awareness, because peoRead more

    Geofencing helps a business because you can build your reputation quickly, it is better to target a small geographic area when you’re starting out and then expand with time, even if you’re spending to get leads, it is cheaper to get them with geofencing.

    It also increase brand awareness, because people know what you do and will grow accustomed to your brand and identity.

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  10. Asked: September 7, 2023In:

    What are the things to consider while marketing on Facebook

    spencer
    spencer Enlightened Mentor

    The most important thing to consider while marketing on Facebook is following the rules and making sure you've read the TOS, it's very important, many people wake up and find out that there accounts are banned from the platform not knowing they're the cause. Since you'll invest your money, it's impoRead more

    The most important thing to consider while marketing on Facebook is following the rules and making sure you’ve read the TOS, it’s very important, many people wake up and find out that there accounts are banned from the platform not knowing they’re the cause.

    Since you’ll invest your money, it’s important to take your time to learn all of the rules and how to work your way around them.

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  11. Asked: May 9, 2024In:

    Can a Bad Product Sell with Good Advertisement?

    Mika
    Mika Expert Mind

    You might be able to sell bad product with good advertisement once, or twice, but you cannot sell bad products even with good advertisements again and again. You might be able to sell bad product for a certain individual but you cannot sell the same bad product to the same individual again and againRead more

    You might be able to sell bad product with good advertisement once, or twice, but you cannot sell bad products even with good advertisements again and again. You might be able to sell bad product for a certain individual but you cannot sell the same bad product to the same individual again and again. If you want to stay in the business and if you want to build a profitable business you will have to ultimately build a good product that people are willing to buy again and again

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  13. Asked: April 16, 2024In:

    Should I advertise my business only to my target market?

    Mika
    Mika Expert Mind

    Is there a point in advertising your business to the audience who is not interested in your product. Let's say you sell diamonds, can you generate sales by promoting your diamonds to poor community? Advertising and marketing should be related to your target customer. If you are not promoting to theRead more

    Is there a point in advertising your business to the audience who is not interested in your product. Let’s say you sell diamonds, can you generate sales by promoting your diamonds to poor community? Advertising and marketing should be related to your target customer. If you are not promoting to the right audience, you are just wasting your advertising budget because there will not be any sales. Always promote to your audience.

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  14. Asked: September 7, 2023In:

    Is CPC Advertising Good for My Online Business?

    yusra
    yusra Trusted Adviser

    Here are a few key points on whether CPC (cost-per-click) advertising is good for online businesses: CPC allows you to pay only when someone clicks your ad, so you can control costs. It's less risky than paying a set amount regardless of results. CPC ads can help drive targeted traffic to your site.Read more

    Here are a few key points on whether CPC (cost-per-click) advertising is good for online businesses:

    • CPC allows you to pay only when someone clicks your ad, so you can control costs. It’s less risky than paying a set amount regardless of results.
    • CPC ads can help drive targeted traffic to your site. You can target ads based on keywords, demographics, interests, etc. to reach your ideal customers.
    • CPC advertising tends to favor larger brands that can afford to outbid competitors for the top ad placements. Smaller businesses may struggle to get visibility.
    • With CPC models, quality of traffic matters more than quantity. A high click-through rate but low conversion rate won’t be cost effective.
    • CPC requires close tracking and optimization over time. You need to monitor metrics like click-through rates, costs per click, conversion rates, etc. and continually refine your campaigns.
    • CPC works best when integrated with other marketing like SEO, content marketing, email marketing, etc. to drive conversions across channels.

    Overall, CPC advertising can work well for online businesses if managed properly. The key is targeting your ads precisely, monitoring metrics, optimizing for conversions, and integrating CPC with your other marketing efforts for the best results. A reputable PPC management agency can help with executing and optimizing a CPC strategy.

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